2024 Schedule

2024 Conference Schedule

Wednesday June 5, 2024
1:30 pm	Golf: Shotgun Start Sponsored by
6:30 pm	Welcome Reception, Fairmont Banff Springs Golf Course
7:00 pm	Dinner & Prize Presentation, Fairmont Banff Springs Golf Course
Thursday June 6, 2024
7:45 am - 8:15 am	Breakfast Sponsored by
8:15 am - 8:30 am	WAB Annual General Meeting
8:30 am - 9:15 am	President's Opening Remarks How Public Policy is Affecting Media David Leis, Keynote Speaker Sponsored by
9:15 am - 9:35 am	Embracing the Digital Opportunity Sponsored by
9:35 am - 10:25 am	Creating Compelling Content Valerie Geller, Keynote Speaker Sponsored by
10:25 am - 10:50 am	Break Sponsored by
10:50 am - 11:10 am	The Future of Work – 5 Trends, from AI to New Ways of Working Sponsored by
11:10 am - 12:00 pm	Leverage the Power of AI to Inspire A Content Revolution For Your Brand Tracy Johnson, Keynote Speaker
12:00 pm - 12:15 pm	Industry Update - CRTC
12:15 pm - 1:30 pm	Lunch Sponsored by
1:30 pm - 1:45 pm	Industry Update - CAB
1:45 pm - 2:45 pm	Expanding our Personal Brands Pat Bryson, Session Speaker
2:45 pm - 3:10 pm	Break Sponsored by
3:15 pm - 4:15 pm	Fireside Chat, Sponsored by Grey Wowk Spencer LLP Conrad Black and David Craig
6:30 pm - 7:15 pm	President's Reception
7:30 pm - 10:00 pm	Dinner and Gold Medal Awards